CLIENT SHOWCASE | The Lavish Brand Collective

TK’s Comedy
Q1 2021 – Present

Operational Infrastructure + Brand Activation Support + Corporate Event Production

Type: Operational Infrastructure + Brand Activation Support + Corporate/Social Event Production at scale

The Challenge

TK’s Comedy, a high-traffic Dallas-based comedy and dining venue, was experiencing rapid growth in private events and internal programming. Bookings were increasing, but the infrastructure behind them was inconsistent—no SOPs, no guest flow plans, and no protections to limit liability.

The TLBC Approach

TLBC was hired to create a comprehensive system to support the event department, protect the venue legally, and build a foundation for scale. Scope of work included:

System Architecture + Process Design: Booking workflow, handoffs, checklists, payment milestones, and deadlines..
Training + Event Manager Onboarding: 50+ page training guide, SOPs, communication sequences, and support tiers.
Guest Experience + Vendor Engagement Strategy: Branded workflows, vendor setup/insurance policies, and communication guides.
Contract + Liability Protection: Detailed rental agreements, cancellation terms, vendor liability requirements, and policy enforcement.
Creative Direction + Event Concepts: Plug-and-play branded event ideas, programming strategy, and corporate activation support.
Revenue Strategy + Team Structure: Commission models, pricing logic, invoicing procedures, and staffing workflows.ommission models, pricing logic, invoicing procedures, and staffing workflows

The Experience

Events were executed under new systems that ensured consistent guest flow, clear vendor expectations, and polished staff performance. Custom programming was introduced for both internal activations and B2B client offerings, supported by branded event concepts and structured execution.

The Impact

Profitable events executed consistently under new system
Elevated guest and vendor experiences leading to repeat bookings and referral
Reduced manual workload through automation and templates
Stronger vendor partnerships and reliable event delivery
Legal exposure reduced with contracts and operational safeguards
Staff morale improved with structured schedules and professional tools
Successfully produced corporate events for Smith Group, RingCentral, McCarthy, Sheppard’s Watch, and other corporate clients and club members, expanding the venue’s reach and reinforcing TLBC’s expertise in corporate event production

The Challenge

STS 1 Stop envisioned Gamechangers EX as a traveling experience, bringing professionals together for education, strategy, and networking in two major markets. Challenges included scaling a consistent, high-quality experience across different venues, differentiating Gamechangers EX from other tax conferences through branded design and activations, managing complex multi-city logistics, and building a compelling sponsor ROI story to support future tour stops.

The TLBC Approach

Subcontracted by DWJ Co, TLBC supported end-to-end production across both cities by focusing on design, guest experience, operations, and sponsor support:

Event Design & Brand Activations: Tech-forward, puzzle-inspired theme with branded Solution Stations, Power Play Pods, custom badges, and sponsor showcases
Guest Experience Flow: Individualized operations plans for Dallas and Atlanta, delivering consistent energy, programming, and attendee value.

Operations & Vendor Management: Coordinated AV, décor, catering, and print vendors; assisted with speaker schedules and travel; directed staff, volunteers, and hospitality suite management.
Sponsorship & Vendor Strategy: Designed interactive activations for sponsors, created clear ROI messaging, and secured sponsor commitments to strengthen long-term partnerships.

The Experience

Attendees engaged with immersive activations that transformed a traditional conference into a high-energy, experience-driven event. Both Dallas and Atlanta editions featured strategy sessions, quick expert advice pods, photo-worthy sponsor activations, and dynamic networking opportunities, all tied together with a consistent branded guest journey.

The Impact

Delivered consistent, high-quality experiences across two cities
Elevated STS 1 Stop’s positioning as a leader in experience-driven education for tax professionals
Strengthened sponsor and vendor relationships with strong ROI delivery
Generated positive attendee feedback on flow, speaker lineup, and activations
Created a scalable production framework to support future Gamechangers EX city stops

STS 1 Stop

August 9 & 23, 2025
Dallas, TX & Atlanta, GA

Presented by: STS 1Stop

Produced by: DWJ Co, Subcontracted to The Lavish Brand Collective

Type: Multi-City Conference + Brand Activation Support + Guest Experience + Event Design

Urban Hydration
September 6, 2025
Grandscape, The Colony, TX

Presented by: Urban Hydration in Partnership with Universal Studios Gabby’s Dollhouse, YMCA, and Walmart

Produced by: DWJ Co, Subcontracted to The Lavish Brand Collective

Type: Community Festival + Brand Activation Support + Event Design+ Guest Experience

Event Design: Dream Design Co.

The Challenge

Urban Hydration wanted to create a large-scale, community-driven festival that reflected their commitment to clean beauty, wellness, and family connection. Fresh Fest was their first flagship event at this scale, with the goal of engaging families, amplifying brand visibility, and building long-term vendor and sponsor relationships. The challenge: design a memorable, premium experience that stood apart from other local festivals while delivering measurable value for vendors, sponsors, and the brand story.

The TLBC Approach

Subcontracted by DWJ Co, TLBC led vendor strategy, event design, guest experience, and activation concept development to ensure a cohesive, high-impact event. Scope of work included:

Event Design & Activation Concepts: Branded entry arches, directional signage, bounce houses, themed haircare stations, and immersive play zones.
Vendor Engagement Strategy: Messaging to increase vendor buy-in and highlight brand exposure opportunities.
Cost-Saving Recommendations: Alternatives that preserved premium aesthetics while reducing expenses.
Guest Flow & Layout Planning: Mapped the attendee journey from arrival through activations, vendors, and theater screening.
Quote & Vendor Deck Management: Centralized approvals, sponsorship tiers, and vendor quotes for streamlined production.

The Experience

Families were welcomed into a vibrant block party featuring interactive Urban Hydration play zones, kids’ haircare stations, branded vendor booths, and immersive photo opportunities. Vendors and sponsors were integrated seamlessly into the experience, providing both community connection and brand visibility.

The Impact

Elevated Urban Hydration’s brand presence through immersive, family-focused activations
Strengthened vendor and sponsor relationships with clear value delivery
Delivered a polished guest flow and engaging family experience
Positioned Fresh Fest as a scalable, annual signature event for Urban Hydration

The Challenge

RingCentral wanted a holiday celebration that went beyond a standard company party—an event that reflected innovation, energized employees, and reinforced their corporate culture while delivering a polished, engaging experience.

The TLBC Approach

Subcontracted through TK’s Comedy, TLBC designed a full holiday event with immersive brand activations, curated décor, and intentional guest flow. Vendor and sponsor coordination ensured each element aligned with RingCentral’s professional identity and festive theme.

The Experience

Employees and partners enjoyed a vibrant, holiday-themed environment with branded activations, curated décor, entertainment, and interactive touchpoints. The event balanced celebration with professionalism, providing both connection and memorable experiences.

The Impact

Elevated RingCentral’s employee engagement and morale
Delivered a polished, professional holiday event experience
Reinforced the brand’s innovative culture through activations
Strengthened relationships between employees and corporate leadership

RingCentral

December 2024

Dallas, TX

Produced by: The Lavish Brand Collective (subcontracted)

Type: Corporate Holiday Party + Brand Activations + Guest Experience

Partner with Purpose

March 29, 2025

Flemming's Steakhouse | Plano

Event: Brunch with Purpose – 5-Year Anniversary
Presented by: LLYP Studios
Type: Brand-Aligned Anniversary Event + Guest Experience Strategy Attendance: Sold Out

The Challenge

Prior to this event, the client hosted an independently planned experience that fell short—resulting a loss in confidence. For her five-year milestone, she needed a high-touch, brand-aligned execution to restore momentum, elevate visibility, and convert attendees into leads and partners.

The TLBC Approach

TLBC curated a purpose-driven brunch experience designed to reintroduce LLYP Studios with polish, strategy, and intentionality. Scope of work included:

Event Strategy + Vision Mapping
Sponsor & Vendor Sourcing + Communications
Run-of-Show + Day-of Coordination
Branded Shoot Concept & Prop Styling
Swag Bag Production + Vendor Coordination
Onsite Guest Experience Execution

The Experience

The event blended community, strategy, and celebration in an intimate, curated environment. Guests were welcomed with elevated branded touches—custom mic flags, styled swag bags, branded menus, signage, and curated photo opportunities. Every detail reflected the LLYP Studios brand, from premium giveaways to thoughtful partner activations, creating a seamless guest experience.

The Impact

Restored client confidence after a previous failed event
Secured both in-kind and vendor sponsorships to elevate the experience
Sold out through an intentional invite-only model that ensured aligned attendance
Produced branded content assets and social proof for future promotions
Elevated LLYP Studios’ visibility and positioned the brand for new partnerships and opportunities

The Challenge

Smith Consulting needed a holiday event that felt intentional, elevated, and engaging—not just a routine year-end gathering. They wanted to bring employees and partners together in a celebratory space that reinforced culture and connection.

The TLBC Approach

As a subcontractor to TK’s Comedy, TLBC managed the holiday party design and production, integrating branded activations, décor, and guest experience flow that reflected Smith Consulting’s values and corporate identity.

The Experience

Guests entered a festive environment filled with brand-aligned activations, seasonal décor, entertainment, and curated moments designed for networking and celebration. Every detail—from décor to activations—supported a premium guest experience.

The Impact

Elevated Smith Consulting’s brand presence internally
Boosted employee morale and end-of-year engagement
Reinforced company culture through intentional design
Delivered a professional, festive, and memorable holiday celebration

Smith Group Holiday Party

December 2024

Produced by: The Lavish Brand Collective (subcontracted)

Type: Corporate Holiday Party + Brand Activations + Guest Experience

McCarthy Holiday Party

December 2024

Produced by: The Lavish Brand Collective (subcontracted)

Type: Corporate Holiday Party + Brand Activations + Guest Experience

The Challenge

McCarthy wanted a holiday celebration that reflected its values of excellence and connection, while also giving employees and partners a festive, immersive experience that felt fresh and distinct from a typical corporate party.

The TLBC Approach

Through a subcontract with TK’s Comedy, TLBC designed and executed a holiday party with branded activations, curated décor, and seamless guest flow. The event emphasized both celebration and professionalism, creating a balanced, impactful experience.

The Experience

Employees and guests enjoyed an engaging holiday environment with immersive activations, festive décor, and curated entertainment. The design encouraged both networking and celebration, ensuring the event delivered joy while aligning with McCarthy’s brand.

The Impact

Strengthened internal culture and employee morale
Reinforced McCarthy’s commitment to excellence
Delivered a holiday party that balanced festivity with professionalism
Created a memorable experience that deepened employee and partner connections

The Challenge

The client had experienced financial losses on past events and recently had to cancel one due to low attendance and lack of tools or capacity to execute at the level their community deserved. Mother’s Day events often missed the mark for Black moms—offering tradition but not intention. The goal: create a joyful, elevated space where Black mothers felt seen, celebrated, and restored.

The TLBC Approach

TLBC was hired to create structure, elevate the guest experience, and ensure the event was profitable, well-managed, and aligned with the brand’s community-first mission. Despite joining in the late stage of planning, TLBC met all KPIs and exceeded expectations by delivering a polished, intentional event that restored trust and excitement within the community.

The Experience

Guests experienced a multi-sensory Mother’s Day brunch centered around rest, beauty, sisterhood, and self-affirmation. TLBC led creative strategy, production, and guest experience design, including:

Full run-of-show & programming strategy
Branded mood board for vendor/sponsor alignment
Curated vendor experience & day-of coordination
Sponsor deliverables & activations
Custom “Know Before You Go” guides
Staff + volunteer management
Visual direction and activation flow for all touchpoint

The Impact

Secured both in-kind and monetary sponsorships, delivered a profitable event that met guest attendance goals, elevated sponsor alignment and branded consistency, and generated strong guest satisfaction with social buzz online. Guests shared direct feedback that this event felt elevated compared to previous years.

Black Moms of Dallas

May 10, 2025

TK’s Comedy, Cocktails & Cuisine – Addison, TX

Presented by : Black Moms of Dallas

Produced by: The Lavish Brand Collective

Attendance: Sold Out

swerveluxe

2022

Type: Corporate Brand Activation

The Challenge

swerveluxe is a relaxed luxury transportation service catering to corporate executives, business professionals, and lifestyle clients across the Dallas-Fort Worth Metroplex. To build visibility in a competitive market, swerveluxe wanted to align with an event that reached their ideal audience: high-impact professionals, entrepreneurs, and influencers.

The challenge was to:

Position swerveluxe as more than just transportation, but as an experience brand
Introduce the company to a curated audience of professionals and tastemakers
Deliver a seamless activation that highlighted swerveluxe’s luxury and reliability

The Approach

The Lavish Brand Collective partnered with swerveluxe to produce a brand activation at the Co-Sign Awards, one of Dallas’ premier cultural and business recognition events. Our role included:

Activation Strategy – Identified opportunities to integrate swerveluxe into the event experience in a way that felt natural and brand-aligned
Brand Placement – Secured visibility through sponsorship recognition, guest interactions, and event materials
Experience Design – Positioned swerveluxe as the preferred transportation choice for award honorees and VIP guests
On-Site Presence – Coordinated vendor logistics and ensured the swerveluxe brand stood out as a polished, high-touch service

The Experience

At the Co-Sign Awards, swerveluxe was activated as both a luxury transportation solution and a brand presence within the event. The experience highlighted:

VIP Transport – Executives and featured guests experienced swerveluxe’s comfort and professionalism firsthand
Branded Presence – Visual touchpoints and curated placements reinforced swerveluxe’s identity as a trusted lifestyle service
Community Engagement – Direct exposure to a high-value audience of entrepreneurs, creatives, and professionals positioned the brand for referrals and long-term relationships

The Impact

Target Audience Exposure: Introduced swerveluxe to Dallas’ professional and creative leaders
Brand Alignment: Association with a respected cultural awards program elevated brand credibility
Lead Generation: New client inquiries and connections established through direct event engagement
Market Positioning: Reinforced swerveluxe as a lifestyle-forward transportation option for executives, professionals, and special events

Why It Worked

Audience Fit – Aligned swerveluxe with a room full of decision-makers and tastemakers
Experience-First Approach – Guests didn’t just see the brand; they experienced its value
Strategic Visibility – Sponsorship placement and guest transport ensured swerveluxe was woven into the fabric of the event
swerveluxe’s activation at the Co-Sign Awards positioned the brand as Dallas’ go-to choice for relaxed luxury transportation—building credibility, connections, and long-term growth opportunities.

The Challenge

Supreme Lending wanted to host brand activations that went beyond standard corporate events—creating experiences that would energize employees, build connection, and increase visibility for their brand.

The TLBC Approach

TLBC curated immersive, brand-first experiences with interactive elements that reflected Supreme Lending’s culture and identity.

The Experience

From props to branded touchpoints, every detail was designed to spark connection and engagement among employees and partners.

The Impact

Boosted brand visibility internally and externally, elevated employee morale, and set a higher standard for corporate activations.

Supreme Lending

2022-2023

Type: Corporate Brand Activation

Toyota

December 2021

Type: Corporate Brand Activation

The Challenge

Toyota wanted to host a brand activation that went beyond a standard corporate event—creating an experience that would energize employees, build connection, and increase visibility for their brand.

The TLBC Approach

TLBC curated an immersive, brand-first experience with interactive elements that reflected Totta’s culture and identity.

The Experience

From props to branded touch points, every detail was designed to spark connection and engagement among employees and partners.

The Impact

Boosted brand visibility internally and externally, elevated employee morale, and set a higher standard for corporate activations.

The Challenge

Laserfiche wanted a branded activation that communicated innovation and professionalism while ensuring guests felt engaged and connected.

The TLBC Approach

TLBC curated a forward-thinking, immersive experience with sleek design elements, strategic layouts, and interactive guest flow that reflected Laserfiche’s innovative identity.

The Experience

Guests enjoyed a cohesive brand story brought to life through curated activations that balanced professionalism with creativity.

The Impact

Elevated Laserfiche’s visibility, strengthened relationships with key stakeholders, and reinforced their image as an innovative industry leader.

Laserfiche

2022

Type: Corporate Brand Activation

Chase

2022

Type: Corporate Brand Activation

The Challenge

Chase needed a brand activation that would not only reflect professionalism but also create a welcoming, memorable environment for their employees.

The TLBC Approach

TLBC curated an immersive guest experience with intentional brand integration across props and activations.

The Experience

Guests were welcomed into a highly engaged, professional environment that highlighted Chase’s commitment to excellence while encouraging connection.

The Impact

Increased visibility among key audiences, reinforced Chase’s reputation as a trusted leader, and generated strong guest feedback on the event experience.

The Challenge

With a short runway before the event date, TLBC was brought in to close critical gaps in operations, marketing, and guest experience strategy. While venue and vendors had already been secured, the event lacked a marketing plan, audience engagement strategy, and internal infrastructure for logistics or vendor coordination.

The TLBC Approach

TLBC delivered strategy and execution to stabilize and elevate the event experience:

Marketing Strategy + Creative Direction: Branded pre-event shoot, social media rollout plan, and marketing support.
Day-of Coordination + Guest Flow: Vendor setup, transitions, timing, activations, and run-of-show management.
Décor + Experience Enhancements: Designed and installed event décor, secured a sponsored bounce house activation, and ensured cohesive visual presentation.

The Experience

Guests entered a vibrant, community-centered festival environment with vendor booths, activations, and curated décor that reflected the Girl, Get Dressed brand. Vendors were supported with clear communication and organized flow, while attendees enjoyed interactive experiences and a bounce house activation sponsored by a local partner.

The Impact

Secured in-kind sponsorship for branded activations
Produced branded content assets for future marketing
Improved vendor coordination and guest flow on-site
Enabled the founder to focus on visibility while TLBC managed logistics

Girl, Get Dressed

February 25, 2024
Dallas, TX

Event: Girl, Get Dressed Fest

Produced in Partnership with: The Lavish Brand Collective

Type: Community Activation + Vendor Market + Marketing Support

Methodist Hospital

2022

Type: Corporate Brand Activation

The Challenge

Methodist Hospital wanted to host an employee-centered experience that went beyond recognition—an event that would energize their team, show appreciation for their impact, and reflect their mission of care and excellence.

The TLBC Approach

TLBC curated an immersive brand activation with intentional guest flow, engaging activations, and thoughtful details that honored the staff while reinforcing the hospital’s values.

The Experience

Employees were welcomed into a vibrant, curated space with interactive activations and intentional touches that celebrated their contributions. The event atmosphere encouraged connection and created a memorable shared experience for the staff.

The Impact

Boosted employee morale, reinforced Methodist Hospital’s commitment to its staff, and elevated internal culture by showing appreciation in a tangible, impactful way.